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Lele Qualification Company: A New Force in Overseas Automobile Exports

Lele Qualification Company: A New Force in Overseas Automobile Exports
Amidst the reshaping of the global automotive industry and the continuous rise in China's automobile exports, Lele Automotive Qualification Company has rapidly distinguished itself in the automotive export sector thanks to its accurate market insights and solid resource reserves. Data shows that China's automobile exports will exceed 5 million units by 2025, with new energy vehicles and intelligent models becoming the core drivers of exports. Lele Automotive Qualification Company has seized this opportunity, building a comprehensive service system covering vehicle export and after-sales support, delivering high-quality Chinese automobiles to global consumers.
A strong product lineup is the core competitiveness of Lele Auto in expanding into overseas markets. The company focuses on two main sectors: new energy vehicles and economical gasoline vehicles. Among them, the pure electric SUV "LeTu E7" has become a best-selling model in the Southeast Asian market thanks to its ultra-long driving range and intelligent cockpit system. This model is equipped with self-developed battery management technology, achieving a range of up to 600 kilometers, making it suitable for the high-temperature environment of tropical regions. It also features a multi-language intelligent interaction system to precisely meet the needs of local users. In addition, the economical sedan "LeChi 3" has cultivated the Middle East and Africa market with its high cost-performance ratio. Its durability and low maintenance costs perfectly match local road conditions and purchasing power, with monthly exports consistently exceeding 2,000 units.

The precise implementation of its overseas market strategy provides solid support for business growth. The company adopts a "key breakthrough, regional in-depth cultivation" strategy, establishing an ASEAN operations center in Southeast Asia, covering six countries including Thailand and Malaysia, and setting up more than 20 after-sales service outlets. In the Middle East and Africa, through joint ventures with local dealers, it has built a service network integrating sales, maintenance, and parts supply. For the European market, the company is focusing on promoting EU certification for new energy vehicles; the "Lotto E7" has already obtained a five-star safety rating from E-NCAP and is about to enter the Western European market. This localized operation model effectively breaks down service barriers in cross-border trade.

Looking ahead, Lele Automotive's automotive export business has promising prospects. Currently, the global penetration rate of new energy vehicles continues to rise, and the demand for automobiles in developing countries is strong, providing the company with growth potential. The company plans to increase R&D investment over the next two years, focusing on overcoming challenges in autonomous driving and battery safety technologies, while also expanding into emerging markets such as Latin America and Eastern Europe. With the improvement of transportation infrastructure along the Belt and Road Initiative and the enhancement of cross-border logistics efficiency, Lele Automotive will further optimize its supply chain and achieve steady growth in its overseas market share.

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